FOR IMMEDIATE RELEASE (12/01/05)
Media Contact: Alyson O'Mahoney
(914) 420-1855
Email: alyson95@aol.com |
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THINK OUTSIDE THE SCRAPBOOK
Display Individual Scrapbook Pages as Art with
New Patent-Pending PreserveIt Frames™;
The Exclusive UV-Filtering, Cube Design
Allows for Raised Embellishments
and Protects Your Special Memories from Fading
Mount Kisco, NY – Each year, scrapbookers spend hundreds of dollars and countless hours capturing special memories on the pages of their scrapbooks. However, this time and money is spent placing these one-of-kind mementos into books that are often tucked away, brought out only on special occasions or for a few hours of reminiscing. Now, the most special memories can be put on full display as art to enjoy as PreserveIt Frames™ introduces easy to assemble, custom-quality scrapbook framing kits designed to preserve and display special scrapbook layouts and craft projects at a fraction of the cost of custom framing.
“I created these special frames because my vision is to empower the millions of scrapbookers to consider themselves as the artists they truly are, with their scrapbook pages their ‘canvas’ for individual expression,” says Sharon Gelfand, scrapbooker and custom framer, as well as founder and owner of PreserveIt Frames™ (www.preserveitframes.com). “I want scrapbook artists to think outside the confines of the scrapbook, and frame their pages for display in their homes or offices, or as special gifts for family and friends.”
PreserveIt Frames™ uses an exclusive, patent-pending, five-sided plexiglass cube design to provide depth, which leaves room for raised embellishments that are so popular among scrapbookers (embellishments that would be crushed in a traditional, flat frame). The special conservation-grade UV plexiglass blocks out 97% of ultraviolet rays to prevent photos and pages from fading over time.
“The unique ‘cube’ design gives scrapbook page embellishments a three-dimensional effect,” says Theresa Cifali, professional scrapbooker for the past 10 years, who has framed her special pages with the new PreserveIt Frames for herself and as gifts. “The fact that it is a 15-inch square frame [that holds a standard 12-inch square scrapbook page with mat board] also lets some of my special embellishments ‘hang off the page’ for a real special design element that would not be possible with a regular 12-inch square, store-bought frame.”
PreserveIt Frames uses all acid-free, lignin-free materials, including mat boards and backing boards, to protect artwork from damage/fading. Sizing is 15” x 15” to accommodate a standard 12” x 12” scrapbook layout with a 1-1/2” mat border, giving the framed page a museum-quality feel. Along with the frame and UV plexiglass cube, each kit also comes with an acid-free backing board and a complete fitting kit that allows for easy assembly in less than 10 minutes. “Your memories are ready to hang and enjoy immediately,” adds Gelfand. Special framing tools are also available on the Web site for purchase to make the process even faster.
PreserveIt Frames are available in antique silver, classic gold and a selection of other colors, with more styles and sizes to come and cost $75.00. To order, visit www.preserveitframes.com and the framing kit will be shipped direct. The Web site features an idea gallery put together by professional scrapbook artists. Individual page kits for single “page-to-frame” designs will be available soon.
Media Note: For additional information or frame review samples, contact:
Alyson O'Mahoney
Tel: (914) 420-1855
Email: alyson95@aol.com
Sharon Gelfand, President
PreserveIt Frames
Tel: (914) 241-1005
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